BBL Cup Final to be broadcast LIVE on BBC Sport
Posted: Tuesday, January 21st 2020
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Flyers extend partnership with RSG under new name Sanderson
Monday, January 13th 2020
Bristol Flyers is proud to continue its partnership with Resource Solutions Group (RSG) under its newly rebranded name Sanderson.
RSG have sponsored the Flyers for the past five seasons in British basketball’s top flight (BBL), after becoming a founder partner of the Lansdown Club in 2014. Since then, they have shown significant support to the club since their inception into the BBL.
The Bristol-headquartered company is celebrating passing the half-a-billion-pound turnover mark this year by announcing the rebrand of its four core companies. The privately-owned group, which includes Sanderson, Resource Management, FirstPerson Executive and Intelligent Consulting, will now be known simply as Sanderson.
The group has expanded significantly over the last 37 years, opening 10 new offices including Edinburgh, Glasgow, Manchester, Leeds, London, Reading, Southampton, Cardiff, Cheltenham and Dublin. The rebrand will see all four companies come together as a 300 strong team under a brand identity which represents their shared ethos and ability to offer the best recruitment solutions from across the group.
As an elite partner to the club, Sanderson’s newly rebranded logo will appear on the back of the Flyers’ 2019/20 home and away jerseys.
Jon Ball, Recruitment Managing Director, said “We’re built on collaboration, working in partnership with our clients, suppliers and candidates. We have partnered with the Bristol Flyers for the last five years and we’re delighted to continue that partnership this season.”
Bristol Flyers’ Commercial Manager, Steve Devereux, said: “We’re delighted that Sanderson has decided to become an elite partner to the Flyers for the remainder of the season, continuing their long-standing significant support of the club.
"Under their former name of RSG, Sanderson were the club’s first ever sponsor in the BBL and this deal means they will have partnered with the Flyers in every season since.
"We’d like to thank Sanderson and all of their staff, who will no doubt continue to be at our games supporting en-masse!”
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